Bluelearn: Ten Million Dollar South Indian Startup Decoded - SCRIPT
- jasper ji
- Jun 25, 2023
- 3 min read
Updated: Jul 23, 2023
Let me introduce you to a student community that is getting bigger than an educational university it's time to recognize Bluelearn. Bluelearn has emerged as one of India's largest student communities, revolutionizing the way students learn, connect, and thrive. You can be a student of any top-tier college and can easily network with other college students. You can participate in events and get better recognition.
It all began in 2020, Where two BITS Pilani alumni Harish Uthayakumar and Shreyans Sancheti came up with the idea of Bluelearn. It is not just an ordinary community; it is a transformative experience that equips tomorrow's coders, freelancers, entrepreneurs, builders, designers, and innovators with the necessary skills and resources to shape the world of tomorrow.
One of the major uniqueness of Bluelearn is that You can be a student or alumnus of any university. You can be a part of Bluelearn and contribute your value to the community. They have 100s of virtual clubs where you can be a part of and showcase your talent and win awards and recognition. It is actually a Virtual University but Built for Fun, Learning and to gain career-oriented knowledge and experience.

Reference: Economic Times
SCRIPT - Bluelearn:
Bluelearn's journey is decoded using the SCRIPT framework, which serves as the foundation for its unprecedented growth and impact. Let's dive deeper into each element of this remarkable success story:
In Our SCRIPT We are going to Use the Variables
S - Segment
C - Community
I - Innovation
P - Portfolio
T - Traction
Segmentation:
BlueLearn a Bengaluru-based platform specializing in upskilling and job placement, has secured $3.5 million in a seed funding round, funded by investment firms Elevation Capital Lightspeed Venture Partners. They have also previously been funded by 100xvc and Titan Capital. The VCs have already invested in similar startups like Helppr, Qwikskills, and SimpliclariFY. Their first lead investor was Mr. Sanjay Mehta from 100xVc.
Community:
BlueLearn was a part of 100xVC's Cohort, where they get connected with Mr. Sanjay Metha Founder of 100x Vc and also a well-known angel investor. Through their groundbreaking Idea and with an email to the 100x VC team along with the conviction from Sanjay the BlueLearn Journey got kicked off. 100xVC played a major role in the fundraising of BlueLearn.
Innovation:
Since they are a community-based startup Bluelearn fosters a culture of continuous learning and exploration by organizing and facilitating events such as hackathons, coding competitions, design challenges, and many more. It is actually a virtual universal college club that is clubbed together. Through these initiatives, Bluelearn not only recognizes and rewards participants but also encourages students to surpass their creative limits, pushing them to expand their knowledge and skills
Portfolio:
Shreyas Sancheti and Harish Uthayakumar, Co-founder of Bluelearn was the BITS Pilani Alumni which provided them a boost in reaching potential investor. They have also been part of the 100x VC cohort which provided them with a good brand name and also the cohort helped in getting their first round of funding. Harish is also a Youtuber which added more weightage to his profile.
Traction:
Bluelearn's impact is evidenced by the traction it has gained in the education space. Through their dedication and commitment, they started as a community on Telegram & Discord where students shared doubts with experts. The community on its own app has now expanded to 150,000 members from over 20 countries including the United States, the United Kingdom, and Singapore. This huge traction played an important role in seeking the attention of the Investors and VCs.
So Based on these Variables We Have SCRIPTED the Art of Fundraising behind the Scenes with Bluelearn and If you got a minimum of two or more variables from SCRIPT, It is assured that you can Raise Funds Easily. Check out the SCRIPT Frame Work to Know more.
Bluelearn stands as a beacon of hope and opportunity for today's ambitious students. Bluelearn has created an ecosystem that nurtures talent, fosters innovation, and empowers individuals to realize their full potential. Whether you aspire to become a coder, freelancer, entrepreneur, or designer, Bluelearn is your one-stop destination for growth and success.
Using SCRIPT framework we can see the hustle behind Bluelearn's Success.
References:
Disclaimer: All these contents are published under SCRIPT and are truly meant for Educational Purposes Only, The information which is displayed here is based on Facts, data, and Assumptions. This Post is not meant to disrespect anyone, if you feel any objections please contact jasper.ji@xrosstalk.com.